One thing that this course has truly instilled in me through this course, is the power of storytelling and the value of adding a personal touch to your communication strategy.
There’s a reason that storytelling has been a continuous from of communication across generations.Whether you’re writing on behalf of a company, you own your own company or are just writing for yourself, telling a story with a clear meaning allows for better delivery and is more engaging for your audience. Making connections with your audience(s) is important, as it will help to ensure they feel something for your brand, product or service.
In a time where we all feel so disconnected from one another, establishing a sense of feeling or a connection will help to elevate communication with your audience.
Algonquin College Social Media Certificate Program 