This final post as part of my last social media class has brought me to a point of reflection. Thinking back to when I first began my studies almost two years ago, my exposure to social media was limited and I found myself overwhelmed with the new territory I was about to explore. In fact, my very first blog was about just that … my apprehension of returning to school at a mature age for a subject that I knew nothing about, and how I would require faith, determination, support and perseverance to succeed.
The past two years of juggling school with family and other responsibilities have been challenging to say the least, but thankfully, as I come to a close on this certificate program, I now find myself with a very different perspective on social media. I have gained a much broader understanding of the fundamentals and the value social media can bring to an organization, and I am confident in my ability to implement the social media plan at my workplace this Spring.
Admittedly, doing well on my assignments has been my main objective. With a lack of time, I really wasn’t interested in learning more than was necessary to complete my certificate. But a discussion forum post from a fellow student about change management and social media apps for communication and collaboration within the workplace got me thinking “out of the box”. (Thank you Janet Hunter!) I started to realize that completing this course was just the first step for me and I needed to start thinking about the bigger picture …. how social media was not just about communicating externally, but also internally … how I could most effectively connect with my fellow colleagues around social media content and management … how social media apps in the workplace can contribute to communication and collaboration.
So as I breathe a sigh of relief in knowing I have successfully completed my social media certificate, I recognize that there is much more to learn. That overall, the journey is just beginning.