Can we change who we are?
When commenting on someone’s discussion forum I was reminded of a privacy issue around personal information online. Basically, there was a ruling in the European Court of Justice that determined that personal information must be deleted if it “appear[s] to be inadequate, irrelevant or no longer relevant, or excessive in relation to the purpose for which they were processed and in the light of the time that has elapsed.” (http://www.telegraph.co.uk/technology/google/10827005/Google-must-delete-your-data-if-you-ask-EU-rules.html). In a nutshell this means that if you had an affair 10 years ago that was revealed online, or had declared bankruptcy 15 years ago, or been caught doing drugs and had posted it on Facebook Google had an obligation to delete the link according to the above criteria. BUT, it was not required to remove the information. Therefore if someone looked hard enough, they would be bound to find it (http://www.telegraph.co.uk/technology/google/10827005/Google-must-delete-your-data-if-you-ask-EU-rules.html).
This raises some very interesting issues for me especially in the interest I’ve developed in personal branding. I’ve spoken before about honesty and the importance of truth with personal branding and therefore it might seem logical to think I have everyone has a right to know everything about you. I also firmly believe though, that everyone deserves a second chance. I think you’d be very hard pressed to find someone who hasn’t done something in the past that they regretted; luckily for me the majority of it was pre-internet.
Most recently here in Canada there was a case that went all the way to the Supreme Court where it was decided that Google must remove search items globally when it has been decided in Canada that they are in breach of an injunction. In this case, a company which manufactured something was suing a distribution company, claiming that the distribution company had stolen their technology, copied the product and was selling it as its own. The manufacturing company argued that if the distribution company was only prevented from marketing in Canada then the theft would be ongoing and the Supreme Court agreed saying that it was not in breach of freedom of speech regulation (http://www.businessinsider.com/google-must-remove-worldwide-search-results-says-top-canada-court-2017-6).
There are far too many issues here to cover adequately within one blog, although I’m going to attempt to draw a conclusion here. From right to privacy, to an internet without borders (who polices the internet???), to personal and corporate honesty there is the potential for great harm to come to both individuals and honest companies. So perhaps we should try and keep it simple and although I’m not religious, I feel that this is perhaps the simplest and best conclusion I can arrive at: do unto others as you would have them do unto you.
What do you think? Should our mistakes from the past continue to haunt us? Or should we get a second chance? I’d love to hear your thoughts!
To find out more about your rights with your personal history online, check out my blog by clicking here. #privacy #google