photo by Imgur.com
Social media can be a wonderful. It opens a world full of opportunities to connect and share with the people around us. For many people it can be daunting. There are so many sights out there now, that it is difficult to choose in which ones to subscribe. This can be extra scary to someone looking to connect his or her small business to the big world. If you are going to connect with the world of social media, it is important to know the impact you are having. A couple tools that I find easy to navigate and give a lot of feedback are Hootsuite and Keyhole.
I like Hootsuite because it tracks activity across the platforms that I use. The ones I am most comfortable with. LinkedIn, Twitter, Facebook, Google+, Fourquare and WordPress. With Hootsuite, you can schedule posts across many platforms. It also lets you delegate tasks when that is an option. Hootsuite is well known for its social media management functions. Scheduling, content curation, social analytics and monitoring are all available in one single application. For more information on Hootsuite check out their site.
I am a big fan of twitter and Instagram, so Keyhole is great for monitoring these. You can see keywords, hashtags, URL’s and usernames. You can view data in real time as well as historical data. You can even view world maps tracking activity in other parts of the world. According to the Keyhole website, their main points of interest are #hashtag analytics, real time data, fast reports and influencer marketing. Influencer marking is important to me. with any campaign, it is important to know who the influencers are. It is also necessary to know exactly how much influence they have.
News and Updates
I don’t have a lot of time to read the news but I do like to keep up on global events. I rely on social media to give me the high lights and keep informed. My favorite sights for this are Facebook and Twitter. I know. I know. How can FB and Twitter keep me up on the news? Well they are actually both informative news sights. I get a swatch of the news real through my feeds and tweets. I ‘like’ certain news pages that are noteworthy. As I scroll through my newsfeed, I can catch the highlights. Local, national and international news at my fingertips. If I want more information, I click on the links. I can then read until my heart is content, or depressed depending on what I am reading.
What about you? Which sites do you use to keep up with the world?