This is me Khadije Taha coming back to
you on my 3rd blog, today I we are going to dive in the world of
makeup industry and how its becoming a deal winning industry and a source of
income worldwide. Taking the Iraqi Makeup Artist, blogger whom turned out to be
a businesswoman “Huda Kattan” who owns the well-known makeup brand
“HudaBeauty”. Focusing on the smart
strategies used by her to attract the targeted audience. She understood the
game and was able to satisfy the needs of her audience.
To begin with, it’s obvious that the
demographic and psychographic characteristics for her target audiences are
ladies who are trendy, able to afford getting her products and interested on
makeup and “beauty”. She used a very smart way to grow her audience in the west
and east by sharing the makeup video tutorials of different ladies of other
social media influencers applying their makeup using her own brand. I think this
undergoes of sharing the customer experience. Secondly, she used the strategy
of having contest for the followers where the winners could get free makeup
products. And guess how those contests are done! By mentioning some other
friends to follow click and chick out the product X. Another thing is that se
responds to most of her audience questions and inquires, which would defiantly
build a strong respectful relationship. In the middle of those commercial posts
you could see the some family/personal-life related posts just to avoid being
Lastly, you may visit her on tweetdeck,
and lets see if we share the same thoughts. OR if you have some other examples
I would love to hear about them.
Hello everyone, this is Khadije Taha
speaking to all of you on my second blog, today we will be spotlighting the
“art” of digital storytelling, what to keep on mind, how its done and how to
ensure the interactive mode with your audience.
First, I would like to point out some important gimps about this topic. We always say “think it before you ink it” so as a s a digital content writer you definitely need to know the purpose of your writing and would it cover the needs of the target audience this is how you reach out to them and get the eco back from them. Because use eventually you are writing to them.
Secondly, writing on the digital world is
so challenging because you need to maintain the simple way of writing as if you
are telling a twelve years old gown up but on the same time you don’t want to
seem shallow. How to do that? By using easy to understand words, keeping the
ideas well connected by maintain the flow between the written pieces and
providing new information. Keep in mind that not all people have the same
mindset that’s why you need to ensure the validity of your written piece of
news to all people.
Lastly, you need to make sure that there
is some space for your readers to interact with you by leaving a commenting box.
And your content is technically is sharable by allowing them and asking them to
share your content if the find it useful. In addition to include the appropriate
related video/photo material, which will defiantly improve the interaction with
That’s is for todays post, I would love
to know about your experience in the online world.
Hello everyone, this is Khadije Taha speaking to you on my first but not last blog for the course of Digital Communication. Today I will be telling you about my last super exciting one-week vacation, which took place last January in Qatar.
My best friend Nouf was waiting for me at
the airport to pick me up to the hotel, I stayed at Millennium plaza hotel,
which is located in the heart of Doha city the capital of Qatar.
My friends and I decided to spend the first day at Katara Cultural village, which is one of the most famous touristic attractions in Qatar, located in Doha exactly next to the beach, where you could see a number of buildings were built on the old traditional Qatari style, all forming around a huge open air amphitheater, that hosts national and international live concerts and artistic shows. We visited couple of art exhibitions for different artists. After that we went to the beach to experience the amazing activities happening on Kataras beach so the best choice on a sunny day was to rented water Jet Ski and enjoy the speed and seawater splashes.
The next day we wanted to try something
different which was visiting Souq Wakef, which is the oldest Souq in Qatar its
actually more than 100 years old, later it was renovated to contain many cafes,
gift shops, jewelry shops, traditional Qatari home equipment, traditional Qatari
fashion shops and a lot of shops that sells spices and nuts it reminded me of
Bulk Barn store her in Ottawa.
The third day was the day that I have been
waiting for too long; skydiving was something beyond my depth to do. However, I
took my decision and went over with my friends to Al Khor airport in the east
coast of Qatar. The crew over there gave us some instructions in the beginning and
then we took the plane and flew almost 1200 feet above the ground. Once I
jumped out of the plane with a certified skydiver I holed my breath and
screamed with my full energy, it was incredibly fascinating to see the skyline
of Qatar. I was tickled to death with this experience; I honestly would love to
skydive again in Ottawa.
That was all about my super exciting vacation,
I hope you enjoyed it, I would love to hear your comments. I’ll make sure to provide
you with the links along with my blog for the places that I visited in case you
may want to explore more about this beautiful country.