I don’t believe there is any argument to it, Networking is extremely important in every aspect of business. You can almost always earn a leg up or an easier path by knowing someone and the best way to do that is to network yourself so you can meet as many people as possible that relate to you and your business. When you successfully network yourself people will remember you, and that means you may pop into their head when they are looking for someone or something to assist their business.
It is easy to just make an advertisement or commercial but nothing beats the personal touch. You are more likely to remember a person if you meet them in real life, rather than just seeing them on a commercial so its important to do this any opportunity you have! Face to face interaction will always be important, no matter how integral the online world becomes. You must remember that it is nearly impossible to be successful in the business world on your own, you will need help In many different situations such as starting your business or learning to sustain success and if you do not properly network yourself then help will be hard to find!
So get out there and spread your name and brand! The business world is tough and you’re going to want to do yourself a favour and make it a little easier wherever possible, and they key to that is NETWORKING!