To create something means bringing an idea, a concept or a visualization to life. It also means that it never existed before. In social media, the creation process involves taking your own photos, drawing your own images, writing your own text without any other references other than your thoughts, making your own videos and putting together your own designs.
To curate means something different. Curating involves researching, finding, gathering, organizing and sharing the content of another person or entity to present it to the public. The question becomes if it is possible to “borrow” or to “copy in parts” the work of another party without consent. That may be cause for copyright infringement.
What exactly is copyright?
“Copyright is the exclusive legal right to produce, reproduce, publish or perform an original literary, artistic, dramatic or musical work. The creator is usually the copyright owner. However, an employer—for example, a film studio—may have copyright in works created by employees unless there is an agreement in place stating otherwise.” (Government of Canada, 2016)
To know more about copyright, watch the following video:
What does infringement mean?
“The action of breaking the terms of a law, agreement, etc.; violation. The action of limiting or undermining something.” (Lexico, 2019)
It is easier now to understand that “using” someone else’s content online is not acceptable and is illegal. Anything that is found on the Internet is not necessarily available to be shared or used freely without obtaining consent from the owner of the content. The credit must be given to the owner of the content, which is, in general, the creator of the content itself. So, when you are curating, it is important to indicate to whom the content belongs to, where it comes from and where it was found.
The content that is being found online is as valuable as the written content of a book, the lyrics of a song, the logo of a company or a simple photograph. It is important to respect and research all content that is being use in any content that is dedicated to social media in order to know if it is licensed and to whom it belongs to. Once done, a permission can be requested to copy or share, in whole or in parts, the content in question.
There is a lot more to say about copyright infringement and its importance, but the goal of this blog is to raise awareness among social media users and the proper ethic regarding “borrowing” someone else’s content. So, the next time you will need content for social media, will you create or curate?
Creativelaw.co. 1200 x 926 png. [Image online]. Retrieved at https://binged.it/2Z1kj35
Hope. (January 9, 2019). Creating vs. curating content: how to avoid copyright infringement on social media [Blog post]. Retrieved from https://www.hopelinker.com/2019/01/09/copyright-infringement-on-social-media/
Lexico. (2019). [Online dictionary]. Retrieved from https://www.lexico.com/en/definition/infringement
Government of Canada. (September 7, 2016, p. 1). What is copyright? [Website]. Retrieved from https://www.ic.gc.ca/eic/site/cipointernet-internetopic.nsf/eng/wr03719.html
Government of Canada. (September 7, 2016). What is a copyright? (Canada) [Video]. Retrieved from https://www.youtube.com/watch?v=ljNS5p3cqls&feature=youtu.be
You are not sure if you are creating or curating your content on social media? Are you confused about copyright and infringement? To know more, read my blog at https://bit.ly/2WskiU5
Are you wondering if your content on social media is subject to infringement? Read my blog at https://bit.ly/2WskiU5 #copyright #infringement