Pins? Boards? What is Pinterest?

What is Pinterest?

Pinterest was established in March 2010 and co-founded by Ben Sibermann, Evan Sharp and Paul Sciarra. (About Pinterest) These three gentlemen created an online social network that allows people to create visual social bookmarks through photos and videos that can belong to the user or others. They also have a free downloadable app that is available iOS and Android users. Now that we know who and when Pinterest was created, my next question is how do we use Pinterest?

#Pinning

To better understand Pinterest, perhaps we need to learn how to speak the Pinterest language. Pin, Re-Pin, and Pinboards, What does it all mean? Let us break it down.

Pin (or as I like to call #Pinning) – A pin is when you share a bookmark from the internet to your Pinterest account.

Re-Pin – Think of it like a ReTweet on Twitter. You’re basically re-sharing someone else’s Pin.

Pinboards – Think of a physical cork board where you can put up photos and ideas with thumbtacks to “Pin” them onto your board. These are the categories you create online help you organize your ideas or interests.

Sources: What is Pinterest

How Users are #Pinning

My cousin used to sit me down in front of the computer and click aimlessly on the internet to show me ideas for her wedding. I understood her concept and colour theme, but she was overloading my brain and I couldn’t keep up with all the websites. I told her to copy and paste the links to an email and send them to me so I could have a better look to give her feedback on what I thought. Then, my cousin discovered Pinterest and made me join it so she could share her visual wedding board with me. This helped me give my cousin feedback faster to help her organize her wedding. What’s cool about Pinterest is that they give you the option to make collaborative boards. This allows users to add their input and ideas to a board. My cousin chose not to have anyone collaborate to her wedding board because she’s a control freak and only wanted opinions.

How I use Pinterest

I’m a heavy Instagram user and post photos of my finished knitting projects. I was having a conversation with someone about knitting, and they asked if I had photos of my projects. I was trying to scroll through 3 years of photos on my phone and was having a difficult time trying to find my best work. I turned to Instagram but was having the same problem of scrolling through photos. I needed a better option to showcase my work, then I remembered I had a Pinterest account. I created a board called Munchkinz Knitting Adventures This board helped me organize all the knitting projects I’ve posted on my Instagram to be filed into one place to use as a point of reference. I also use Pinterest to help me organize recipe ideas I find online or through recipe apps, I use on my iPhone like Yummly. When I look at my Pinterest profile and reflect on my learnings about personal branding, I think I’m going to take the time to organize my boards and tailor it more with my brand on Instagram.

Are you a pinterested user? Help contribute to the conversation by sharing how you use pinterest.

 

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References

About Pinterest (2017), Pinterest, Retrieved by https://about.pinterest.com/en/press/press

Carr, K (n,d), Dummies, What is Pinterest, Retrieved by http://www.dummies.com/social-media/pinterest/what-is-pinterest-2/

Meng, A (2014, January 20) What is Pinterest, and How Does It Work? Infront, Retrieved by https://www.infront.com/blog/the-infront-blog/2014/1/20/what-is-pinterest-and-how-does-it-work