COM0014 Post #5 – Work in Progress

I consider myself to be a reflective person but when it comes to self-reflection I can fall a little short. Defining your personal brand is a huge job! It is a statement that should be powerful, clear, a positive idea that comes to mind whenever other people think of you.

So, what do I do when I don’t know where to start, how to answer a question, or what questions to ask? I turn to those who know my brand best – my colleagues! I made a list of my strongest professional traits and skills and asked my co-workers to circle one trait from each group that describes me best:

Jodi - Personal Brand

To my relief, how I project myself in my professional life is how others perceive me. I preface this statement because let’s be honest, I am not always a team-player and sometimes I can be a real curmudgeon.

Now for the big questions:

  1. Who am I? I am a former farm girl who has always liked school and the arts. I had a hard time defining what my passion is. What am I passionate about? It took me a number of years to realize that my passion was right there under my nose – post-secondary education. I took my creativity, reliability, work ethic, fun spirit, loyalty and education, mashed them together and made myself a home in a variety of post-secondary educational institutes across Canada, including most recently Algonquin College in Pembroke.
  2. What makes me different? Over the years I have come to the realization that I may very well be an old woman trapped in the body of a much younger woman – wise beyond my years…maybe. More likely is the fact that I don’t think the same way as the average person my age, I don’t do the same activities as someone my age and my lifestyle choices aren’t the norm either.  I take pride in this fact. I was raised to understand that I can be whoever I want to be – thanks Mom and Dad!

To sum it all up – I am still defining my personal brand and enjoying the journey!

p.s. Found this little gem the other day – enjoy!

Jodi_Bucholtz