Is a curated social media presence the new superpower?

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Banksy quote on display at the Moco Museum in Amsterdam

“I don’t know why people are so keen to put the details of their private life in public; they forget that invisibility is a superpower.” – Banksy

 Would it really be possible for Superman to survive in today’s world of iPhone cameras, Twitter and Instagram? Would Clark Kent truly be able to sneak into a phone booth to change into his alter ego? Would he even want to? In today’s world, would he be more likely to do a before-and-after shot to see how many likes he could get on Facebook?

Invisibility may have once been a superpower people longed for, but I think that time has passed. Anyone without a definitive presence on social media now looks suspicious and often begs the question: what are they hiding? Prospective employers will Google potential employees to see what their posting on their various social media platforms. If they find nothing, that will likely be just as bad as discovering a trove of glassy-eyed party photos.

Even Banksy, the infamous and anonymous graffiti artist, took to social media to publicize his New York residency in 2013. Although it could never be definitively proven that it was Banksy behind these accounts, it seems more than likely that it was – and a verified Instagram checkmark seems to back that up.

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Hammer Boy, one of the few surviving pieces from Banksy’s 2013 NYC residency

Despite the fact that he has often used his art to rail against the effects social media has on society (such as Nobody Likes Me and Mobile Lovers), the artist owes a great deal of his popularity to the online world. His art has been shared and retweeted countless times all over the globe. And by taking his social media presence into his own hands, Banksy was able to publicize his work on his own terms and attempt to take control when it was seen and how it was seen.

It seems that the most famous street artist in the world, known both for his ability to remain anonymous in the 21st century andhis biting commentary on the downfalls of social media, may have discovered the happy medium between social media overexposure and no exposure at all.

 

Twitter:

Has carefully curated #socialmedia replaced invisibility as a superpower?  #Banksy may figured this out http://bit.ly/2vYOytM

Facebook:

With social media taking over the world, invisibility may no longer be considered a superpower. Even #Banksy, the world’s most famous – and anonymous – street artist is now on Instagram. Find out more: http://bit.ly/2vYOytM