Have you ever wondered what happens on a farm? What does a farmer do in his everyday routine? Well then meet Andrew Campbell a dairy farmer and Founder of Fresh Air Media from southwestern Ontario.
Fresh Air Media is dedicated to educating and informing the agriculture and food sectors about upcoming communication and marketing tools, as well as new trends in technology.
Like many people Andrew made a new years resolution, his resolution is that he would post a pictures of his daily life on the farm every day on his twitter account using the hashtag #farm365 with the goal of helping consumers make the connection from farm to plate.
Like Andrew many farmers are using social media to educate the public on the daily happenings on the farm and to show the public where their food comes from.
Greg, Nathan, and Kendal Peterson better known as the Peterson Farm Bros. on YouTube are known for their agriculture-focused video parodies of popular hit songs. Other videos the brothers have made are informational videos, entertainment videos and their “Life of a Farmer” documentaries. the Life of a Farmer series is split in to 12 videos one for each month of the year, and is about what life on the farm is like. As well as their videos the brothers opened their farm last year on select Saturdays in the summer for a farm tour. For more info on tour dates for this year click here.
Although Andrew started the #farm365 hashtag many other farmers and agricultural advocates including myself have joined in, But since you can not own a hashtag it has allowed for animal rights activists to hijacked the #farm365 hashtag and use it to spreed their own message.
One thing I hear all the time from animal rights activists is that farmers abuse their animals. Yes there are some cases of animal abuse, but a lot of the time what looks like a farmer being mean is for the better of the animal. I know a lot of farmers that care a lot about there animals.
One of my favorite blog posts on this subject is by dairycarrie in her post titled Sometimes we are mean to our cows Carrie talks about a down cow and what has to be done to get the cow up. http://dairycarrie.com/2013/12/09/cowabuse/
What do you think of the #farm365 hashtag? Is using social media to open the barn door a good Idea?