COM0015 – BLOG #4 – One more piece of the puzzle

As a photographer (working for federal government) I also have my side business and I understand what’s involved in the challenge of managing your own enterprise.

When I started this Social Media Course about a year and a half ago, I felt that Social Media and Photography would be a great complement to each other. I also knew that I wanted to eventually work on a plan for the Martial Art School I am attending. It is a small local business with an owner who comes from Venezuela and since I joined only a couple months following the opening, I get to witness the progress of his academy as one of the first adults in the group. I regularly have discussions with the owner about his school and processes, whether it concerns physical renovations or social medias posts and recruiting, etc.

Creating a social media plan and especially the SWOT analysis for a business that is outside my field (photography) and comparing its performance to other schools in the area was something that allowed me to analyze somehow outside my comfort zone.

I realized that I was really enjoying having an input into his growing business. Integrating Networking + Social Media + Business/marketing turned out to be very interesting. It felt as if everything was falling into place. Just the way I felt Social Media and Photography would complement each other. I think that, moving forward, I will be seeking some courses in marketing, as this is probably the missing piece of the puzzle.

Screen Shot 2019-12-19 at 21.55.04 PM

Screenshot of ebomartialarts.com

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