COM0014 – Blog #5: Personal Brand

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Interior decorating is something that holds my interest like no other. I am passionate, driven and excited about decorating a space or a room because it is a creative outlet for myself and I am able to see a vision come to life, which is pretty remarkable to see. Whenever I am feeling down, or not myself, I always find myself looking at a space in my home, dreaming of how I would re-arrange the space to make it feel more calm and comforting. For me, my personal brand is interior decorating and because this career is high in demand, it is important that I take into consideration how I will set myself apart from others, and the importance of my brand and what it means to me.

Some personal qualities or characteristics that will set me apart from other competitors will be listed below:

  • Remain authentic to myself and my brand
  • Be mindful of a budget and ensure I do not go over that
  •  Creativity
  • Drive
  • Time Management
  • Take the time to really get to know my clients and have a proper understanding of their vision and style
  • Communication- which is key in any business. Ensuring that I respond in a timely matter to my clients is very important
  • Love for design- This is something that is very important to me and my brand because it will shine through my work. When you really love and feel passionate about something, people can see that, and because I have such a love and desire to want to do this, I feel as though it will be noticed. 

Lately, I have been thinking about ways I can make myself stand out. For starters, I am currently working on a project with my family that takes place in Exuma, Bahamas. We bought an abandoned house and have been renovating it into a luxury vacation rental. I have been hands on and involved in the process every step of the way from sourcing fabric and furniture, picking out flooring and paint colours, and even helping with the architectural design of the rental. It has not only given me a vast knowledge and understanding of this field of work, it gives me the opportunity to get my name out there and gain some recognition so that I can slowly build my portfolio and clientele. 

If I had to guess what my colleagues would say is my best trait, I believe they would say my respectfulness. I am always mindful, courteous and sensitive to others feelings, ideas and thoughts. I care about each and every one of my colleagues and their abilities to help our work environment thrive. Whether it is a simple hello or asking of how their weekend went, to a surprise coffee, or a compliment, I always treat my colleagues, as well as others, with the same kind of respect that I would want to be treated with. A simple conversation could make someone’s entire day, as we truly never know what someone is struggling with, so I strongly believe this is a trait they would highlight about myself. 

Interior decorating is not just designing a room or a space and fulfilling a clients dream, it is about communicating effectively and efficiently with clients so that we are always on the same page as to what is going on, which I think is very important. With time, I hope that I can make something out of this career interest and really brand myself in a way where I can be different from others not just design wise, but business wise as well. I look forward to my future endeavours and would love to hear what your passion or future endeavours are!

2 thoughts on “COM0014 – Blog #5: Personal Brand

  1. Hey Kira,

    That’s really awesome to hear about your passion and what you consider makes you stand apart from your competitors. I’ve always thought Interior Designers have such a talent for creativity. Are there any blogs or Instagram accounts you follow that give you inspiration? I’d love to look into them!

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