Is it just me?
There seems to be a huge surge in crowdfunding appeals lately for everything from home renovations to tuition assistance to medical procedures. The stories can be awe-inspiring, tragic or even frivolous.
Results can be astounding with funds raised far exceeding the original request such as the appeal for the Humboldt Bronco tragedy. Funds raised now stand at over $15M in response to the $4M request. When it reached over $10M, it set a record as the largest Canadian campaign ever.
Other campaigns have attracted abysmal results such as a young man from Montreal who launched a GoFundMe page seeking $25,000 assistance for flight school. Even he seemed doubtful his campaign would be successful which might explain why he received only $777 a full year later. I have also followed a single mother’s competitive bodybuilding quest that has largely been funded through successive crowdfunding campaigns.
Clearly these appeals can yield results if sincere. Even better if there’s a heart-tugging element to the story. A quick Google search reveals many crowdfunding alternatives such as Indiegogo, Fundly, Bonfire and Edco to name a few. GoFundMe alone has 18 different categories to register a campaign. Sure beats asking Mom or Dad to pay for your shaman training in Peru.
Lately, though, I’ve noticed something new, perhaps even a micro-trend, with loved ones launching a crowdfunding campaign for a bereaved as a show of sympathy and support. “Come on, let’s show Sherry how much we love her!” The focus has shifted from addressing a need to demonstrating concern. Has this become the “modern” alternative to offering a shoulder to cry on and what message does this convey particularly when financial support is not needed? “Sorry about your loss but here’s some money.”
So GoFundMe this, how does this new micro-trend sit with you? Truthfully, I have my reservations but I appreciate the concern.
Does sending your best via a crowdfunding campaign replace being there? What’s your take? Facebook
Hey, sorry for your loss, here’s some money. #ismoneyenough #offeringconcern #Iamthereforya Twitter