Social media is changing the way we do business! Have you noticed more and more paid advertisements on Snapchat, or celebrity endorsements on Instagram? People with high follower counts are referred to as “influencers” because they have a large circle of influence to promote anything they choose.
Now, whether your goal is to have enough followers to start taking on paid sponsorship deals, or you simply want to promote your own brand and either increase your audience as a business owner or be recognized by potential employers, surely you can understand the importance of having a strong presence on these social media platforms.
When people are deciding who to follow on Instagram, there are many factors – content, profile photo, bio, etc… but one of the main reasons they click that follow button is because the user’s feed is attracting and visually appealing. More followers = more views on posts = a larger audience to influence, so this is definitely what you want! Many Instagram users are “theming” their photos to create a cohesive, eye-catching feed and boost their follower count.
There are many different ways to do this, but here are a few of my favourite themes!
White Border Minimalism
Pick a Filter/Colour Scheme and Stick to it!
Create a Pattern!
This is actually my own Instagram profile. I love posting motivating quotes that I find on Pinterest so I decided to take it one step further and choose only quotes with black writing on a white background, and then one more step further by posting them in a specific order to make a super cool theme!
As you can see, I started off with the quotes all in one column but ended up finding it too difficult to keep up with posting one quote for every two photos so I decided to change it up and post four photos in between each quote and ended up loving the pattern even more!
You could play around with this in many ways by alternating with fun quotes, black and white photos, pictures of something specific like different flowers every 3 or 4 posts, or even a solid colour thrown into the mix in a pattern. I love the way my Instagram looks and I’ve had lots of people comment on how much they like how aesthetically pleasing the theme is!
No matter what theme you decide to use for your Instagram, it’s important that you pick something you love and can stick to! Just remember to stay consistent – once you decide on a theme, you don’t want to have one random photo breaking it up in the middle.
You will definitely find that having a theme to tie your profile together inspires you to post more content and will help your branding a lot as you attract more of a following to your social media platforms!
Good luck and happy posting! Let me know which theme ideas you like best and send me links to your profiles when you’re happy with your feeds!
All about Insta 📷 If you want more followers and a fun, visually pleasing feed, check out these ideas! 🙌🏼 ✨ https://tinyurl.com/y945chsk
Who here loves Instagram? 📷 It’s a powerful tool for sharing memories and an even more powerful branding platform! 🙌🏼 Would you like to increase your audience with a fun, appealing profile? Check out these ideas and let me know what you think! ✨ https://tinyurl.com/y945chsk