Remember the good old days of April Fools’? Glue on the door knob? Your mom telling you it’s a snow day? Grabbing someone’s clothes and towels while they’re in the shower?
Well thanks to Social Media, that’s been over for a few years. Now usually it’s small pranks: Tweet out a link that’s too good to be true and the article just says “April Fools’!”, tell your Facebook friends you’re moving to Argentina, or drop the mic in a Gmail message.
Ok, maybe that one wasn’t so small.
Another company that typically goes big on April Fools’ day is IGN. The gaming and entertainment mogul has made a habit of dropping a trailer or commercial on April Fool’s to get everyone’s hopes up, only for them to realize what day it is.
Last year’s was a bit obvious: Fast to the Future. A mashup between Fast and the Furious and Back to the Future that got more of a chuckle than anything.
A few years before that, they introduced the Apple iPlay Gaming console. A joke meant to convince buyers that Apple was entering the war between Nintendo, Playstation, and XBox.