After reading Lesson 3 in this course, we now know how important it is to be conscious of your personal brand and the image you portray over social media. We know that potential employers are now taking to LinkedIn, Facebook and Twitter to sniff out potential job candidates. We are aware that what we put on social media is not always private, even if we use our best efforts to ensure our accounts are protected. This is now reality in the social media age.
But what we don’t always hear about is how social media can play a role in Colleges selecting students for their programs, and viewing applicants’ social media accounts.
This video discusses how high school students need to be cautious and mindful of their social media presence. According to Kaplan Test Prep’s most recent survey, 35% of Admissions Officers now check in on applicants’ social media accounts. Perhaps a new subject should be added to the high school curriculum: Social Media, and how to use it appropriately.
Students may be harming their educational future by posting certain things on social media. However, it is not all bad. Social Media has now provided students with an interactive and direct way to communicate with prospective Colleges and Universities. If students have questions or concerns, they can communicate and interact with the schools over social media. If they visit the school, they can post a picture and tag the school they visited.
“A chance to start a dialogue with a College and make a good first impression.” – Marina Hutchinson, The Associate Press.
Do you think that social media could alter a students chance of getting accepted into a certain school? What are your thoughts on the benefits of students interacting with potential colleges over social media?
Feel free to share your thoughts below.