COMM 0014 – Blog Post 5 – Personal Brand

guess who

I’ve always thought the most important thing for people to remember as they navigate through life is to remain true to their inner self, to follow their moral compass.

If there’s one thing I can count on, it’s my integrity.

I tell myself it’s a commendable trait, and I’m proud of it, but it can be a major pain in the butt. If I wasn’t so unwavering I’m sure my life would be easier in many ways. I’ve had opportunities to take jobs at significantly higher salaries, but it would have been at the expense of my integrity. I couldn’t do it, and I can’t do it. It’s who I am, and it will always be my overarching guide.


This characteristic has served me well in other ways during my professional life. It’s behind each of the trusting relationships I’ve established with employers and employees. And, in my role as a Communications Adviser, it’s something that’s valued. Establishing strong relationships through trust is at the core of developing and executing successful communications strategies. And I’m able to maintain that trust by always doing what I say I’m going to do, and delivering on schedule.

Communications plans also require someone who can anticipate and provide solutions for every conceivable outcome during its execution. That’s how I’m wired. Employers know they can rely on me to think of all possible outcomes. Minimizing surprises is a good thing, but I’m fine if there happens to be an unexpected one – people I’ve worked with say that I remain calm in pressure situations and quickly provide solutions to any crisis. And, I’ll often be able to keep us laughing the entire time.

personal branding

Personal Branding 101 Wordle

Most important to me is my ability to express my creativity – I almost always think outside the box, and being in that space is when I’m most valuable to others. That’s when I’m in my element. Many people can do effective communications, but I don’t want to be like others. I like trying different strategies. And I always want to do the best I can, the first time, every time.

What are your most important qualities?

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