As this course comes to an end, I’m flipping through my notes and telling myself I should go back and read them again from time to time. Review and reflection is important because it helps me to remember and keep up with this newly acquired knowledge. Reading my notes, I can see I highlighted some concepts I wish to focus on. I want to be able to find my blog voice and the best possible applications of blog rules. I also need to recall and use the inverted pyramid more often (which goes against everything I learned in school), and the necessity and importance of properly assessing the target audience. Branding would be the other most important concept one may want to dedicate energy towards while using social media.
Story telling is also essential to create meaningful digital content. It is about people and personal interactions. People remember people, they remember the connection they had and how they felt at that time. Authenticity and honesty should be at the core of your stories. In a world dominated by technology, digital realities and to some level ‘fakeness’, people are looking for meaningful and powerful connections; something that will change them or recognize the fact that they exist. Deep down, people want to be seen, they want to be different, and most of all, they want to be remembered. Story telling allows people to remember because the story creates images and memories aiding in retention and connects to them emotionally and maybe even remind them of such stories from their own past..
As for how my content will be guided by my story, I have to admit that I always try to infuse who I am and what I do in all my posts. I find it extremely difficult to write about topics that do not have any ‘relation’ to me. It is almost impossible for me to write something generic, too technical, or something I do not care about. If I do, it is going to lack style, conviction, and authenticity. As discussed before, readers do not relate well to that kind of post, they simply ignore them and move on. I want my readers to relate to my posts and enjoy them. I want to tell stories that will reach people and that will show them that they are not alone thinking a certain way.