As an EXTROVERT (something I’ve known FOREVER) I enjoy good company and conversation. I’ve recently learned how to have a new kind of conversation on twitter called a tweet chat or twitter chat and I think you’ll see why you should be having them too!
What is a tweet chat? A tweet chat is a live Twitter event, usually moderated and focused around a general topic. To filter all the chatter on Twitter into a single conversation a hashtag is used. A set time is also established so that the moderator, guest or host is available to engage in the conversation.
The above quote from The Ultimate Guide To Hosting A Tweet Chat has more descriptions how to host a tweet chat and the benefits to your business.
1 – Connect
You can connect with your audience, followers, customers and future customers. Even if you don’t have many followers on your account you can join with a few key people to co-host the twitter chat (one will moderate) Gain exposure and expect to end up with new people seeing what you have to say. It exposes your business to potential new followers and can open you up to a new market.
2 – Promote Your Brand
You can increase your brand awareness and share your knowledge and expertise on the subject. The more you engage in a topic the more you can gain recognition and create relationships and network. Participating in chats before you host to get a sense of the flow is important. Others will be promoting their brand within your chats and can create further networking opportunities.
3 – Keep Informed
Chatting about conversations aligned with your business is important but it may also be important to keep informed on stakeholders, customers and clients. You may be surprised to find information on common issues in tweet chats as a listener. Pick a current topic or one that is likely to spark conversation.
Don’t forget to listen!
I did find a great site that lists some healthcare chats. This could be a great way of organizing chats on a similar topic or joining the conversation when you’re ready. Personally I’ve just found out about tweet chatting and I think I’ll be looking to join a chat.
Is anyone else thinking of joining a tweet chat conversation? Does anyone have any experience hosting? Have you seen any benefits or have any tips?