When I started this program, the extent of my social media presence was the occasional post on Facebook. Now I have a twitter account and a blog, amazing! If you had asked me a year ago if I was on Twitter or wrote a blog, you would have received a blank stare. I have a completely new outlook on how to approach my social media platform, to ensure that what I’m writing is effective and reaching its intended audience.
The concept of storytelling was not something that I had given any thought to with respect to social media, but it makes perfect sense when you look at the parameters you’re working with. You have limited time to capture the reader’s attention and hold it, so you’d better make it interesting and to the point. I like the inverted pyramid style of writing. It’s a new term for me, but not an entirely new concept. But I like it because it gets the information across quickly and concisely.
My original purpose for taking this program was so I could apply an effective social media strategy to my work. But over the past few weeks, I have started to think that there might be something in this for me on a more personal level as well. A blog perhaps…? I haven’t figured out exactly what my story will be, or who I will tell it to, but I think there might be one in there somewhere that I’d like to share. At least, I’m ready to explore it! It’s a good opportunity for some personal exploration, to find out just what makes me tick. And now I have a starting point to do it effectively.